Tag Archives: blue ocean shift

A blue ocean shift in a law firm

I’ve written before about Blue Ocean strategies. This morning I read this very interesting post about a law firm in Central Asia who decided to make a blue ocean shift and refocused their business. It must have been a daunting … Continue reading

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Taken for granted

I’m a fan of “Blue Ocean Strategy” by Kim and Mauborgne. You can read my previous post here. Recently there has been a lot of talk in legal circles about disruptors and most of the chat is around what is … Continue reading

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Blue Oceans: the basics

I’m reading Blue Ocean Shift at the moment – the practical guide to the more theoretical Blue Ocean Strategy. I teach strategy as part of my KM foundation course and separately in afternoon workshops and I’ve found that the red … Continue reading

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